The New York A-List Brand

Gun Nowack began her makeup journey in
1982 as her desire for neon colour variation
directed her to​ the realisation there was
a huge gap in the beauty market.

From this recognition, she opened her first makeup
boutique in Stockholm ​​​​​​​& FACE Stockholm
was an immediate success.

Gun's daughter, Martina Arfwidson, shared her mother’s
playful sense of humour and values: They made
an inseparable and unstoppable team!

Now based in New York, FACE Stockholm is the
sensation, available in over 100 countries
& is used by major celebrities such as

Jennifer Aniston, Sarah Jessica Parker, Madonna,
Gwyneth Paltrow, Amy Sedaris & Nicole Kidman...

... It simply is the A-List brand!

FACE Stockholm is total sheer quality.


​​​​​​​​​​​​Beauty, Wit & Grace

FACE Stockholm has retained its reputation
for focusing on ​​​​​​​interaction, intimacy
and female confidence. 

The intricate detailing of each product contrasts
harmoniously with the simplicity the FACE
Stockholm stores have adopted -

​​​​​​​​​​​​​​Clean, fresh and ordered, like the Apple store for
makeup, the spectrum of cosmetic colours offset
the crisp white décor with
sheer poise...
in every store.

You visit a FACE Stockholm store and you
always end-up going back...

It has a very strong following amongst users who
consistently rate their products as the best,
making it highly sought after because
the brand never disappoints
- It really is that good!

Style, panache, assertion and sophistication -
Welcome to the wonderful world They call FACE Stockholm!

Available now in the UK through Skin & Bones® 
​​an online authorised retailer for FACE Stockholm


​​​​​​​ ​​​​​



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